Teapresso Machine | Pürcha

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September 8, 2023

On September 8, 2023

About Pürcha

The recent opening of a new milk tea shop in London is called Pürcha, which is composed of the English word “Pure” and the Chinese phonetic spelling of the word “茶” (chá). Pürcha’s mission is “always stay fresh, always stay pure.” A good cup of milk tea requires a good tea base and traditional milk tea shops often brew the tea and store it in a tea bucket, which can cause the tea to lose its aroma or become bitter over time. At Pürcha, they use mysterious high-tech machines where you can witness the entire milk tea-making process in real-time. The milk tea is freshly prepared, and the tea leaves are freshly ground and extracted. So, what is Pürcha’s secret weapon?

The Secret Of Staying Fresh?

The answer is the Desert Eagle Teapresso Machine, which derives its name from “espresso” and means concentrated tea. Unlike traditional home tea makers, using the teapresso machine requires grinding the tea leaves first. Then, through a three-stage extraction process, the essence of the tea is extracted, which serves as the base for milk tea. The Desert Eagle Teapresso Machine has 5-inch touchscreen display that allows for independent temperature adjustments for two brewing heads, which can also adapt to Pürcha’s formula’s brewing temperature. If you are a coffee enthusiast, you would know that the temperature of coffee can affect its taste, and the same applies to tea.

Eye-catching cool gun-shaped design can become an additional selling point to attract more customers and make people memorable. Also, you can custom color to suit your shop design like Pürcha and be more individuality.

The Expending Milk Tea Market

Asia, especially Taiwan, is considered the birthplace of bubble tea, gradually spreading this unique beverage culture to countries like Japan and South Korea. Particularly among today’s youth, known for their quick acceptance of new trends, love for sharing, and the habit of treating themselves to a takeout coffee or bubble tea as a small indulgence amidst their busy lives. Grabbing a delicious cup of coffee or bubble tea to-go has become one of their ways to alleviate stress. This bubble tea culture has rapidly gained prominence on a global scale, becoming a beloved beverage culture worldwide.