LEHEHE | BenGong’s Tea

BenGong’s Tea is a new-style Chinese tea beverage brand co-founded by the well-known Chinese singer Hu Haiquan in 2015. The brand’s purpose is to bring forth “every sip is original tea”. BenGong explores the origins of famous Chinese teas from places like Wuyishan, Fujian, and Guangxi. They carefully select high-quality cold-brewed tea and combine it with seasonal fresh fruits, fresh milk, cheese, and other ingredients to develop healthy and trendy new-style tea beverages.

By extracting elements from Chinese traditional culture and blending them with emerging aesthetic styles, they design exquisite vessels as carriers for their tea drinks. This approach allows each cup of new-style tea to convey a fusion of national sentiments and a fashionable cultural experience, combining tradition with modern trends.

Despite being a relatively young tea beverage brand, BenGong’s Tea has achieved remarkable success by opening 1,000 branches within just 5 years. To sustain continuous growth and remain active in the competitive tea beverage market, relying solely on celebrity support is not enough. The key to Bengong Tea’s success lies not only in celebrity endorsement but also in the quality of its products.

Since its inception, Bengong’s Tea has differentiated itself from the majority of traditional Hong Kong and Taiwanese-style milk tea available in the market. Instead, it entered the market with a new tea beverage approach, offering a unique and innovative tea-drinking experience. The distinct tea beverage style and innovative flavor offerings have won over a large number of consumers.

The success of Bengong’s Tea can be attributed to its commitment to quality, creativity, and differentiation. By continually delivering outstanding products and staying ahead of the competition, Bengong Tea has managed to carve out a significant presence in the tea beverage market.

BenGong’s Tea best-selling Milk Tea Combo is backed by a secret weapon – LEHEHE Mini Milk Steamer.

A high-quality steam milk frother is a mysterious weapon for creating delicious milk froth. This mini milk frother not only boasts an outstanding appearance but also doubles its performance with its heat storage boiler technology. It can rapidly heat beverages within 20 seconds, effectively reducing drink preparation time. Additionally, it allows for the freedom to set two temperature controls, and its mini design saves space at the counter, making it suitable for coffee and milk tea shops to fully utilize their counter space planning. With ample steam and strong endurance capabilities, these advantages can empower chain brands to effortlessly handle large customer flows.